Corporate Rewards goes global: We launch our CR Worldwide website

Posted by David Gould

We’re proud to announce that we have launched our brand-new website, as part of our continued plan to build our brand with a global presence.

The new site,, was launched on 9 August. It is part of our exciting global strategy to rebrand our company from Corporate Rewards to CR Worldwide.

Previously, we had four separate websites, consisting of sites for the UK, the US, Australia, and our events services. But with this latest development, we have launched one all-encompassing site, which aims to strengthen our position as a global provider for recognition, incentives, events and reward programmes. All these markets will now sit under the CR Worldwide umbrella, with the aim of increasing lead generation across each service around the world.

The site also aims to promote our MyRewards platform worldwide and our positioning that it’s easy to implement, easy to use, and easy to manage. We want to show that we’re able to produce high-impact programmes that get results fast.

Our CEO David Gould, said: “With this new site, we’re looking to showcase that we can be the global partner of choice because we can deliver global solutions quickly and effectively.

“We have worldwide offices and supporting teams and our platform is scalable and flexible to all requirements, with multilingual and multi-currency capabilities,” he said. “Our rewards catalogue can also be tailored to include local rewards, as well as many leading global brands.”

We are CR Worldwide

Brands of all types trust us with their Corporate Events

See how our event services can help your business

A solution for all sectors

We hope the site will attract a wide range of businesses from around the world. With our success in the IT, automotive, fast-moving consumer goods, and construction industries, we are hoping to increase our presence in these sectors. But we are welcoming all new businesses, targeting those employees who are responsible for managing and improving their HR, sales, marketing and events.

David said: “We have a solution for all types of global businesses in all sectors. With our new site, we want to demonstrate that whatever the business’s budget, functionality, or launch time, we have an option for all through our MyRewards packages.”


Inspiring and engaging companies worldwide

The CR Worldwide website includes pages about our services, platforms, success stories, news, and the awards we have won. It is location responsive, depending on where the visitor is searching from. It also focusses on the big global brands that work with us, such as Pirelli , Hoover, Philips, and Hewlett-Packard Enterprise.

Updated to reflect our new global messaging and positioning, the site content varies per market, based on the services we offer. This includes providing more content about events in the UK to fit with the more extensive range of event services we offer there.

The updated content includes a revamped News & Ideas section, with a new stylish layout for our blogs, which aims to inspire site visitors and hold their engagement. It has also been designed to encourage visitors to want to learn more about CR Worldwide if they land on one of our articles when searching on the Internet.

David said: “We aim to provide interesting thought-leadership articles that visitors will find inspirational and will keep them engaged for longer. We also hope this content will educate site users about what we do, and help to support them in making a decision to implement one of our programmes to drive their business performance further.”


Providing effective global services for your business

In any company, it’s important to have ideas, schemes and programmes to incentivise your staff and business customers. Whatever your business and wherever it’s based, our new website will demonstrate we have a solution for you when it comes to recognition, incentives, events and reward programmes.

At CR Worldwide, we can quickly design, launch and optimise these programmes effectively for your business. Our programmes are:

Easy to implement — They can be tailored to suit your business’s needs, goals and budget, allowing you to be ready to implement an effective incentive scheme quickly.

Easy to use — They are crafted to make it easy to reward your staff’s hard work and achievements. This aims to help employees feel valued, boost their performance, enhance their loyalty, and create an instant bond with your brand.

Easy to manage — They offer real-time reporting in participation with ROI and budget management. This means you can, for instance, easily manage, organise and track your staff performances, and quickly get the most value out of your scheme.

We’d love to help you engage, motivate and inspire your staff and business customers with our services and MyRewards platforms. To speak to a member of our award-winning team:

David joined CR Worldwide as CEO in 2014. Leading a team of performance improvement experts, building and managing engagement programs, he is responsible for developing and growing the business to support new and existing clients.