How to empower your sales force

Posted by Dan Kelly

Getting the best from your sales force is crucial to maintaining growth, hitting KPIs and helping your business to progress towards its goals.

A key part of success is making sure your employees have the skills, knowledge and support to deliver on their potential. In turn making them more effective and confident. These are all things you can aim to provide as a business.

Build skills through training

Never underestimate the importance of a motivated workforce. Employees who want to succeed and are empowered to do so, will strive to deliver stronger performances and better results for your business.

Find out more about our Sales Incentive schemes

E-learning and incentivized learning programs can help to develop existing skillsets, build product knowledge and improve techniques, which can improve  sales effectiveness.

Knowledge building and training can help team members to feel more confident in their ability to do their job effectively and can help them feel as though they are progressing within your business. This approach is perfect for building strong ties and brand loyalty across your employees.

Taking a hand in employee development also allows you to better control the effectiveness of your business. This lets you focus on tightening up areas of weakness, such as those identified in sales teams through a mystery shop, including customer service or product knowledge.

Motivate and support

Never underestimate the importance of a motivated workforce. Employees who want to succeed and are empowered to do so, will strive to deliver stronger performances and better results for your business.

Incentivizing your team through employee recognition, where employees can earn rewards for their hard work, can build increased loyalty across your sales force as their effort and achievement is actively acknowledged and praised.

You can offer rewards based on different types of criteria – from individuals reaching sales targets or performing well against specific KPIs, to completing specific training modules and progression milestones. Rewards can also be achieved through peer-to-peer nominations, which encourages team members to support one another, as well as being based on individual or team performance.

Building a culture of rewarding your sales force, whether that’s your own team or a channel partner’s, can encourage better sales too. It also shows that you are willing to go further in supporting your business goals and the people who help you to achieve them.

We are CR Worldwide

Brands of all types trust us to motivate their teams

See how our sales incentives can help your business

Helping you to empower your sales team

The right mix of incentives and training can emphasize to your team that you care about their progress. Encouraging development and rewarding effort can make your employees feel like they are learning, developing and putting new skills to good use which are then actively rewarded.

You can provide a major lift to your business by providing the tools and opportunities for employees to become more confident and empowered within a role.,. Empowered employees will go that extra mile and deliver levels of performance and service that  help you to hit targets faster and provide significant boosts to sales.

At CR Worldwide, we can quickly design, launch and optimize powerful incentive schemes for your business. These can drive employee performance and engagement and help to generate increased sales. Our programs are:

Easy to implement — They can be tailored to suit your business needs and goals, meaning you can be ready to implement an incentive scheme quickly.

Easy to use — They are designed so that they’re easy to understand and use. This allows employees to easily work towards their reward targets, track their sales, and compete with other businesses.

Easy to manage — They offer real-time reporting in participation with ROI and budget management. This means you can effectively manage, organise and track your team’s performance, set rewards according to your budget, and get the most value out of your incentive scheme.

We’d love to help you engage, motivate and inspire your employees with our innovative sales incentive services. To speak to a member of our award-winning team:

As a founding partner of CR Worldwide in 2002, Dan helped develop the company from a start-up business into the multi-million global brand it is today.