Incentive Travel Inspiration – Tour de France

Posted by Jo Kelly

A great idea for a theme for your incentive programme – a race to the sales finish line with the winners attending a two-day trip to experience one of the most high profile events in the sporting calendar.

The Tour de France is an epic bike race that takes place on 22nd-24th  July and involves riders travelling all over France.  Competing cyclists race in 21, day-long segments over a 23 day period covering around 3,500 kilometres.  The route changes every year, but the format remains the same with time trials, a passage through the Alps and Pyrenees mountain ranges and a triumphant finish along the Champs Elysee in Paris, and this is where our corporate package will take your high performers – to the finish line.

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Attendance at a global sporting event is an exciting opportunity to say “I was there!” The Tour de France is the most important cycling event in the world, taking place at a glamorous location with top class hospitality options and all the glitz of international media attention and top sporting celebrities.  It’s an experience sales staff would really work hard to be part of.

Our full corporate package includes:

  • Return flights from London Heathrow
  • Comprehensive travel insurance
  • 2-night package at the 4 star Hotel Mercure Paris Arc de Triomphe
  • Sunday hospitality tickets at the Tour de France Le Berkeley Programme to include Champagne aperitif, cocktail lunch party, and Grandstand seats
  • Airport transfers each way
  • Pre-paid card to cover lunch and evening dining
  • Event documentation
  • CR Event Manager to attend to ensure the smooth running of your event

After a prolonged and gruelling ride, the top international sportspeople will race for the finish line in Paris and your winning staff could be there to witness this incredible achievement while enjoying the sights and sounds of Paris and fantastic hospitality.  Our two-night package will allow them to experience the drama and celebration of the Tour de France conclusion from grandstand seats with champagne in hand, as well as providing some relaxing downtime to explore this historic city and its landmark sites.

This reward brings together the premium nature of incentive travel alongside the prestige of attending an international sporting event in one of the world’s most famous cities in the height of summer.  An immensely desirable incentive reward, your staff are sure to be focused on targets to ensure their place on this trip.

We’d love to help you engage, motivate and inspire your team with our innovative incentive travel services. To speak to a member of our award-winning team:

Jo has worked at CR Worldwide as Events Operations Director since 2004. She is responsible for scoping and delivering all types of events, for clients of all sizes, globally. She manages the division’s team who organise and execute award-winning events – ranging from one-off sales floor days, corporate hospitality events and incentive travel trips, to annual conferences and partner summits.